Laser Direct offers a cafeteria of direct marketing services for you to choose from
Campaign Development
  • Strategy and concept
  • Messaging 
  • Market intelligence
  • Data mining
  • List acquisition
  • Creative design
Campaign Execution*
  • Full color variable data printing (a unique document for each recipient)
  • Email marketing communications (a unique email for each recipient)
  • Personalized VIP landing pages (a unique website for each recipient)
  • Finishing, coating, binding, inserting and sealing of mail pieces
  • Complete direct mail list preparation: presort, de-duping, change of address updating, Postnet bar coding
  • Fulfillment
Campaign Management and Review
  • List management
  • Digital asset management
  • Inventory management
  • Campaign dashboard data summaries
  • ROI analysis and evaluation
1 in 3 direct mail recipients prefer to respond on-line.
Direct Marketing Institute

*Laser Direct is an affiliate of Laser Image Corporate Printing (www.licp.com), which provides all production services.
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